Recraft

Recraft solves a problem most generators ignore: producing true SVG vector graphics directly from text prompts, ideal for logos, icons, and brand illustrations that need to scale from favicon to billboard and stay editable in Illustrator or Figma. It also generates raster images and supports brand-style learning from uploaded assets so every new asset matches your visual identity. Built for product, brand, and UI/UX designers, it offers a free tier and affordable paid plans, plus an API priced per raster or vector image.

Key features

• True SVG vector generation from text
• Raster and vector output in one tool
• Brand style learning from your assets
• Logo, icon, and illustration focus
• Infinitely scalable, editable outputs
• API access (~$0.04 raster, ~$0.08 vector)

Pros & cons

Recraft pricing

Recraft uses a free pricing model, with paid plans from Free / $10-$12/month (paid entry). A free tier lets you test it before committing. Browse all free AI tools we track.

Who should use Recraft?

Recraft is best suited for brand, product, and UI/UX designers who need scalable, editable vector assets like logos and icons rather than photos. It earns its place for only major tool with strong true-vector output. The main trade-off: free-tier images are public.

Comparing options? See our best ai image generation tools guide, or browse every ai image generation tool tracked on Benchquill.

Key concepts behind ai image generation tools: Text-to-image · Diffusion model · Multimodal · Prompt.

Recraft FAQ

Is Recraft free?

Recraft is free. Pricing starts at Free / $10-$12/month (paid entry).

What is Recraft best for?

Recraft is best for brand, product, and UI/UX designers who need scalable, editable vector assets like logos and icons rather than photos. Its standout strength: only major tool with strong true-vector output.

What are the best Recraft alternatives?

The closest alternatives are Google Gemini Image (Nano Banana 2) and Midjourney. Google Gemini Image (Nano Banana 2) is google's Nano Banana 2 — top-rated photorealism and editing, while Midjourney is the gold standard for stylized, artistic AI image generation.