Make vs Zapier
How Make and Zapier compare for ai agents & automation — on pricing, strengths and who each is best for.
Quick answer
Choose Make if you want Ops and power users who need complex, branching visual workflows at an affordable price; choose Zapier for Non-technical teams who want the easiest setup and the widest integration coverage for SaaS automation. Both are ai agents & automation tools — full breakdown below.
| Spec | Make | Zapier |
|---|---|---|
| Category | AI Agents & Automation | AI Agents & Automation |
| Pricing model | Freemium | Freemium |
| Starting price | Free (1,000 credits/mo); Core from $9/mo | Free; paid Professional from $29.99/mo (~750 tasks) |
| Best for | Ops and power users who need complex, branching visual workflows at an affordable price. | Non-technical teams who want the easiest setup and the widest integration coverage for SaaS automation. |
Make
- Visual scenario builder with branching, routers, and iterators
- 3,000+ app integrations plus generic HTTP/API modules
- Credit-based pricing that is cheaper than per-task models for many flows
- Built-in AI modules and AI agents
Zapier
- 8,000+ app integrations (largest catalog in the category)
- Zapier Copilot builds Zaps from natural language (doesn't consume tasks)
- Zapier Agents: autonomous AI teammates (separate add-on, ~$20/mo)
- Built-in Tables, Interfaces, and Forms for lightweight apps