Make

FreemiumAI Agents & Automation

Visual, canvas-based automation with powerful branching and the best price-to-power ratio.

Bq By Benchquill Editorial Team ·Updated July 30, 2026 ·How we rate

Make (formerly Integromat) is a visual automation platform built around a drag-and-drop canvas where you wire modules into 'scenarios.' It excels at complex flows that need branching, iterators, error handling, and tight data control, with 3,000+ integrations. In 2026 Make uses a credit-based model (it migrated from 'operations' to 'credits' in late 2025) and added AI modules and an AI agent layer. It's a favorite for ops teams who have outgrown Zapier's simplicity but don't want to write code.

Key features

  • Visual scenario builder with branching, routers, and iterators
  • 3,000+ app integrations plus generic HTTP/API modules
  • Credit-based pricing that is cheaper than per-task models for many flows
  • Built-in AI modules and AI agents
  • Granular error handling and scheduling down to 1-minute intervals

Pros & cons

Pros

  • Excellent value; far cheaper than Zapier for high-volume flows
  • Powerful visual editor handles complex logic well
  • Generous free tier and flexible scheduling

Cons

  • Steeper learning curve than Zapier for beginners
  • Credit consumption (especially AI modules) can be hard to predict
  • Fewer native integrations than Zapier

Make pricing

Make uses a freemium pricing model, with paid plans from Free (1,000 credits/mo); Core from $9/mo. A free tier lets you test it before committing. Browse all freemium AI tools we track.

Who should use Make?

Make is best suited for ops and power users who need complex, branching visual workflows at an affordable price. It earns its place for excellent value; far cheaper than Zapier for high-volume flows. The main trade-off: steeper learning curve than Zapier for beginners.

Comparing options? See our best ai agents & automation tools guide, or browse every ai agents & automation tool tracked on Benchquill.

Key concepts behind ai agents & automation tools: AI agent · Function / tool calling · MCP (Model Context Protocol) · API.

Make FAQ

Is Make free?

Make is freemium. Pricing starts at Free (1,000 credits/mo); Core from $9/mo.

What is Make best for?

Make is best for ops and power users who need complex, branching visual workflows at an affordable price. Its standout strength: excellent value; far cheaper than Zapier for high-volume flows.

What are the best Make alternatives?

The closest alternatives are n8n and Zapier. n8n is source-available, code-friendly workflow automation you can self-host for free, while Zapier is the most widely-used automation platform, now with AI agents and a build-by-chat Copilot.

Compare Make head-to-head

Make vs n8nMake vs Zapier

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